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Release Date is a short film about a day in the life of QUICK, a reseller from Philly that gets his hands on one of the biggest Jordan releases of the year! The girl of his dreams, Roxy, wants a pair just as bad as everyone else and is promised by Quick she’ll get a pair. The day doesn’t seem to go as planned as Quick also has a few speed bumps in the road from being chased by the neighborhood bully Bruno, to being kidnapped and left around town. Everyone wants these kicks bad and will do whatever they have to in order to get them. The question is, will he make it out alive with them?